Hello Reader

I hope your summer’s been full of slow afternoons, pool time, and great books. ☀️📚

Mine? A total blur. I can’t believe it’s almost August. 😅

Search Party on Pause...for now

I wanted to let you know I’m pressing pause on Search Party. Why?

Because the resource library is based on traditional Google SEO, and honestly… it’s aging fast. It’s only six months old, but I’d estimate 80% of the content is already outdated. 🤯

Right now, I’m deep in the world of AI search—and I haven’t had time to record updated videos (that won’t be outdated two weeks later anyway).

Ai Search Tips on Linkedin

I do post what I am learning about AI Search Tips regularly on Linkedin. If you’re not following me there, come hang out.

Some popular recent posts include:

• The Prompts that I recommend you test out with ChatGPT
• A quick comparison post of Google SEO vs Ai Search. ​

Can the Ai Bots Crawl Your Site?

One of the very first steps I take when onboarding a new client for AI visibility is a simple—but crucial—test: can AI bots even crawl your site?

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If your site is blocking AI tools (even unintentionally), then all your optimization efforts won’t matter.

Let me show you what I mean.

👇 In the screenshots below, I tested a client’s site using Scrunch’s crawlability checker.

• The first screen shows blocked access to multiple AI bots like GPTBot (OpenAI), ClaudeBot (Anthropic), and CCBot (Common Crawl).
• The second screen shows the site after fixes were made—and now it's open to all major AI crawlers.

These bots power tools like ChatGPT, Perplexity, and Meta AI. If they can’t crawl your content, your brand won’t exist in their responses.

Why this matters:

AI tools don’t index the entire internet. They rely on data scraped and structured by these bots. Blocking them = invisibility.

What I do:

• Run a full crawlability audit with tools like Scrunch or Robots.txt testers
• Check for blocked AI bots in robots.txt and server headers
• Fix or rewrite rules to allow safe access while maintaining privacy and control
• Re-test to confirm visibility

Want to know if your site is visible to AI tools?​
Just reply to this email, and I’ll run a check for you.
​Heads up—it’s not automated, so give me 1–2 days to send your results.

Enjoy the rest of the summer -- Meg